Evidence-based designs for mission-driven organizations
I’m Maria Janelli: an educational psychologist, storyteller, and New Yorker. I founded Baker Street Learning in 2020 in response to the unprecedented shift toward online learning. Since then, I’ve partnered with organizations across the country to design digital media that inspires and empowers young people from all walks of life.
Drawing on twenty-five years of leadership at organizations including the American Museum of Natural History, Columbia University, and the Scratch Foundation, I help mission-driven teams streamline their operations and expand their educational impact.
The throughline of my career is simple: leveraging technology to support learning and operational excellence, whether within a local community or at global scale.
Let’s build something meaningful together.
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Research & Evaluation
Rigorous studies that give your team actionable evidence
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Instructional Design
Online courses and self-paced platforms, from curriculum concept to launch
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Landscape Scans
A full picture of the terrain before you step into something new
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Marketing & Communications
Storytelling and media production built with your team and external vendors
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Event Design
Gatherings that connect researchers, practitioners, funders, and decision-makers
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Executive Support
Strategic interim/fractional leadership to maintain momentum through transition